The Strategy to Increase Revenue for Sue's Cafe Essay

INCREASING REVENUESTo generate increased revenues from both new and existing customers, the company should increase the average transaction size. Average transaction is mainly important because it assists in measuring success when increasing larger sales from each customer. Ideally, the average transaction size should constantly be increasing because it suggests strongly that the company is not just continued, but increasing success in selling coffee to its consumers. Alternatively, the company could increase the frequency of transactions per customer. Frequency of transactions per customer is critical, for example, if a new consumer comes in once in a month, convincing them to patronize the business every week will increase revenue. DECREASING EXPENSESThe solution that the company chooses will depend on the circumstance of the individual organization. Even though there is a need to purchase high-quality material, there is also a need for a high-quality organization to purchase the products. This way Sue's Caf can choose to minimize purchasing of materials from suppliers. By renegotiating the supplier contract, the company will be able to minimize costs significantly. However, they should try not simply to minimize the spending on resource supply but also to increase their effectiveness more customers, more sales, more transactions processed, more new products, better resources. In addition, if the managers feel that their support spending is higher than the competitors and relative to the benefit being generated, they could set objectives to minimizing, say administrative expenses as a percent of sales or distribution or selling expenses and marketing. However, objectives to decrease expenses and cost levels, should be balanced, on the score cards through other measures, say of consumer representatives, performance, and quality so that the cutting does not have any impact on achieving important clients and internal practice objectives.THE BREW-IT-YOURSELF AT HOME COFFEE TRENDTo deal with the recent emerging brew-it-yourself single cup coffee system, Sue's Caf need to excel through creating unique coffee offerings, improving interior decoration and ambiance, and further developing their menus. The...

Comments

Post a Comment

Popular posts from this blog

Character Analysis of Basil Hallward in The Picture of Dorian Gray, a Novel by Oscar Wilde Essay

The main character in The Picture of Dorian Gray, Dorian, is a man too easily influenced by his surroundings. He is quoted as saying, Basil Hallward is what I think I am Lord Henry is what the world thinks me Dorian is what I would like to bein other ages, perhaps (Wilde). This comparison falls in line with the moral of the story because Dorian is stuck with eternal youth and beauty even though he has a wicked soul. This causes different views of him by people who observe his daily life. Dorian is a sponge throughout the novel that absorbs everything and allows it to shape his personality, morals, and actions. Dorian Gray takes influence from Lord Henry, Basil Hallward, and the culture of society during which the novel was written. Lord Henry is the epitome of a wealthy, hedonistic gentleman seeking only pleasure, with little regard to cost or consequence. Lord Henry Wotton outwardly propounds hedonism, but it is his extreme egotism that drives him to manipulate both Basil Hallward a
Read more

An Analysis of the Character of Chichikov in the Poem, Dead Souls by Nikolai Gogol Essay

Dead Souls takes place in the Russia of the late 1800s, where, unlike in America, one must be born into a prosperous family in order to have opportunities. The main character, Chichikov, is clever enough to develop a scheme in which he can rise from being a petty clerk to a respected landowner. In order to do this, Chichikov moves into a new town, pretending to already be a landowner, and begins a quest to buy the names of dead serfs who have not yet been officially reported dead. Each person that Chichkov presents this offer to has a different reaction, starting with the shy and introverted Manilov. Though he does not understand Chichikov's need for the names of these dead serfs, Manilov is a character that is so desperate for company that it does not take any effort to trick him into selling his dead souls cheaply. However, as Chichikov continues his journey, he starts to deal with more clever landowners who become suspicious of his scheme. Chichikov finds that the townsmen know
Read more

A Literary Analysis of the Third Twin by Ken Follett Essay

The Third TwinThe Third Twin by Ken Follett is a type of mystery book. It makes you look at different aspects of the story. When you think you know whats happening it is not always what you think.Dr. Jeannie Ferrami, a scientist funded by a university who is doing a study on twins is one of the main characters in the story. Jeannie Ferrami is tall with long brown hair and is also very athletic. Steve Logan a student at another college is also a very important character in the story. Berrington Jones the head of the college funds Dr. Jeannie Ferrami until Jeannie discovers something Berrington didnt want her to know. Ricky Phillips Berringtons son is a twin just and he plays a small part but with a big impact on the story. Lisa Miller who is Jeannies best friend comes early into the story playing a very dramatic role, another small character is Dennis Pinker one of the twins in the story who is a murderer and is also being studied He is one of Steve Logans twin brothers.Lisa Miller and
Read more