An Analysis of PEZ in 60 Countries Around the World Essay

PEZ and PEZ dispensers can be found in over 60 countries around the world! This year marks the 50th anniversary of the well-loved candy. The word ?PEZ? derives from the German word ?Phefferminz? which means quite simply, peppermints. They shortened the name to PEZ taking the first, middle, and last letter of the word to simplify it and keep the name easy to remember. Yes, that?s right the original PEZ candies were compressed peppermints, an adult mint made to help quit smoking, and naturally, the first dispenser looked much like a cigarette lighter. A candy man named Edward Haas III first invented them in 1927 in Vienna, Austria. In 1948 they started making PEZ in a new ?easy, hygienic dispenser? that we all recognize today as a regular PEZ dispenser. In 1952 Edward Haas brought his idea to America and did extensive research with his products and the way children had grown attached to them. They then placed heads on the dispensers and marketed them for children. The first dispensers with heads were a robot, Popeye, and Santa. It was in that year that the first fruit flavored PEZ was introduced. The first flavors were cherry, lemon, orange, and strawberry. Currently the United States flavors are orange, lemon, strawberry, and grape. Until a few years ago there was no grape, but it replaced cherry, which the candy company thought reminded children of cough syrup. However cherry PEZ is still available in Canada. In Spain they sell apple and raspberry flavored PEZ, and in Hungry or Thailand they have chocolate! Another rare PEZ flavor was called ?Kosher? which was designed to comply with Jewish dietary laws. Some other long gone PEZ flavors include chlorophyll, cinnamon, coffee, eucalyptus, flower, licorice, menthol, lime, IZO (vitamin enriched), and anise. These flavors weren?t popular enough when introduced to keep producing them. In 1973 PEZ then built their United States plant that is located in Orange, Ct and in 1983,...

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